ON AIR SPORTS MARKETING CONTACT
ON AIR SPORTS MARKETING
Mike Muraco
Scottsdale, AZ
mike@onairsportsmarketing.com
(602) 881.1213
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President/Owner ON AIR SPORTS MARKETING
August 2004 to Present
KDUS-AM 1060 and SB Nation Radio
January 2019
KQFN-AM 1580 AM 993FM 959FM
November 2017 to December 2018
Various other Employment
Education:
OHIO UNIVERSITY
Bachelors Sports Administration 1990
Masters Sports Administration 1992
Volunteer Experience or Leadership
Fiesta Bowl Member - 1994-present
Executive Director National Football Foundation Valley of the Sun Chapter - 2011-2015
Board Member Lerner and Rowe Gives Back Charity - 2013-present
August 2004 to Present
- Sports marketing company specializing in sports radio and marketing.
- Provide solutions in sports radio, digital media, branded merchandise and event marketing. Worked with some of the top brands and top teams in the country including the MLB, NHL, NFL, NBA, NCAA, Phoenix Open, Fiesta Bowl, and many more.
- Co-host of Roc and Manuch M-F 3p-6p ESPN Radio/NBC Sports Radio/CBS Sports Radio
KDUS-AM 1060 and SB Nation Radio
January 2019
- Calling All Sports with Roc, Manuch will occupy the 4pm - 7pm ET daypart on SB Nation and locally on AM 1060 from 2pm-5:30pm Arizona.
KQFN-AM 1580 AM 993FM 959FM
November 2017 to December 2018
- Manage all aspects of Sports Marketing/Sponsorships including relationships, activations, event sponsorships, strategic partnerships and digital marketing strategy.
- Responsible for identifying key business partnerships, athletes and sponsorships to align with advertising campaigns and product launches in order to bring awareness and create sales for the station.
- Coordinate programming with all local and national programming on The Fanatic, CBS Sports/SB Nation Radio.
- Create compelling marketing presentations for internal and external audiences to secure marketing budgets and showcase marketing activations.
- Handle all aspects of talent management including recruitment, contract negotiation and fulfillment.
- Oversee sales activities in the market; be accountable for achieving/ exceeding targeted sales revenues.
- Formulate and articulate client strategies into specific actions to generate sales and topline revenue.
- Direct sales activities and processes that generate new business and deepen existing relationships.
- Co-host Roc and Manuch Show M-F 3pm-6pm - longest running sports show in Phoenix in drivetime 14 years.
Various other Employment
- KTVK TV 3 – Marketing Consultant - 1993-2004
- Sports Talk Show Host – KHEP 1210, ESPN 860, Sporting News Radio, KDUS 1060, KQFN 1580 1998-present
- Fetch Promotions – Sales Rep -2008-2017
- CableWest/Cable America – Sales Manager 1997-1999
- KASW/TV 61 - Marketing Consultant 1995-1997
- Oakland A’s - Spring Training Sales and Marketing Coordinator 1995
- Phoenix Firebirds - Director of Public Relations and Sales 1993-1995
- Arizona Fall League Chandler Diamondbacks – Ops Director 1992
- University of Pennsylvania – Asst. Sports Information Director 1990
- Indianapolis Colts - PR Intern 1989
- Ohio University Sports Information – Volunteer 1986-1992
Education:
OHIO UNIVERSITY
Bachelors Sports Administration 1990
Masters Sports Administration 1992
Volunteer Experience or Leadership
Fiesta Bowl Member - 1994-present
Executive Director National Football Foundation Valley of the Sun Chapter - 2011-2015
Board Member Lerner and Rowe Gives Back Charity - 2013-present
